After leaving Serbia due to its support for the country’s student protests in 2025, EXIT held the EXIT to Montenegro festivals in Montenegro’s Ulcinj and Budva this summer.

EXIT festival says around 150,000 people attended the two events, with audiences coming from over 100 countries.

As part of a world tour which sees the brand head to Egypt for a multi-day festival in October, EXIT to Montenegro opened at Long Beach in Ulcinj on 3–6 July and closed on the beach in Budva on 28–30 August.

When announcing the EXIT to Montenegro project earlier in 2026, Montenegrin Prime Minister Milojko Spajić estimated that the events in Ulcinj and Budva would generate at least 210,000 overnight stays and more than €40 million in tourism revenue during 2026.

“EXIT is not just about bringing a major festival to Montenegro,” Spajić said when reflecting on EXIT’s closing in Budva. “It is an opportunity for the country to showcase its full potential, energy and openness – a confirmation that Montenegro is taking centre stage in the region and attracting attention from around the world.”

EXIT founder and CEO Dušan Kovačević added: “Following our departure from Serbia, it was a big challenge to completely transform our business model while already in motion. At times, it felt like upgrading an aircraft engine while the plane was still flying. However, we are extremely pleased with how our international tour has unfolded so far.

Every festival has been a great success, especially the recently concluded Sea Dance in Budva, and we are grateful to Montenegro for giving us its support when we needed it most. In return, we delivered truly exceptional events and fantastic images that travelled around the world. I am especially proud that, alongside some of the biggest international stars, we engaged as many as 122 local artists, giving them the opportunity to perform in front of an international audience.”

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EXIT’s Starlight festival will take place in Giza, Egypt 9-10 October. Tickets are available now.

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