Touch screen Archives

BMW is moving away from buttons & knobs to attract younger buyers

While brands like Audi, Mercedes and even VW are contemplating to reintroduce phyiscal buttons and knobs, BMW is betting big on touchscreen and voice-controlled interiors, and the reason is surprisingly straightforward: the company believes younger buy…

After Audi & Mercedes, VW to reintroduce physical buttons & knobs

Volkswagen is following Audi and Mercedes-Benz in reversing one of the biggest interior trends of recent years: replacing traditional buttons and knobs with touch-sensitive controls. The company is now bringing conventional switches back to several of …

Mercedes to reintroduce “sensible buttons” in its cars

In recent years, like much of the industry, Mercedes leaned heavily into digital interfaces. The brand’s impressive MBUX Hyperscreen, stretching up to 1,410 mm across the dashboard, became a defining feature in its newer models. It’s visually stunning …

Audi to abandon screen-heavy interior, bring back physical controls

For years, the auto industry chased bigger screens and cleaner dashboards. Now, Audi is beginning to tap the brakes. The four-ringed brand has confirmed that its next-generation interiors will move away from screen-dominated layouts and reintroduce phy…

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BMW is moving away from buttons & knobs to attract younger buyers

After Audi & Mercedes, VW to reintroduce physical buttons & knobs

Mercedes to reintroduce “sensible buttons” in its cars

Audi to abandon screen-heavy interior, bring back physical controls