Year of the Horse Watches to Usher in the 2026 Lunar New Year

The Year of the Horse illustrates how luxury watchmakers leverage zodiac editions to reinforce brand identity — translating cultural motifs into storytelling devices that aim to resonate with international collectors.

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Bvlgari Launches Bvlgari Eternal, A New Collection Rooted In Its Archives

Bvlgari Eternal introduces an evolving collection that transforms historical designs into contemporary jewellery—beginning with Vimini, a modern reworking of a 1942 design that helped define the maison’s identity.

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